Turning Raw Data
Into Meaningful Stories
I'm a data analyst documenting my journey through real-world projects, tools, and insights. Every analysis published here is honest, practical, and built from real datasets.
Deep dives into real data problems — written as I learn, refined as I grow.
Real datasets. Real problems. Documented start to finish.
Answered 8 business questions for a growing e-commerce company using MySQL — analyzing paid traffic, conversion funnels, landing page A/B tests, and billing page revenue lift.
Quarterly business growth analysis covering product revenue, cross-selling, refund rates, and repeat visitor behavior.
Currently working on a new analysis. Follow along on the blog or join the newsletter to be the first to know.
The exact stack I use for every data project — tested, reviewed, and recommended.